Do We Love “This is Love” as Greece’s Eurovision Entry?

After missing out on the final for the first time ever last year, Greece goes back to the basics with "This is Love" by Demy.

Demy will represent Greece at the 2017 Eurovision Song Contest (Photo: Giannis Michelopoulos) Demy will represent Greece at the 2017 Eurovision Song Contest (Photo: Giannis Michelopoulos)

Greece is in unfamiliar territory coming into this year’s Eurovision Song Contest: having to bounce back after failing to qualify for the previous year’s final. This, coupled with the country’s continuing economic crisis, has made selecting viable Eurovision entries tricky.

The broadcaster went from considering an internal selection, to having a national final between two artists, before finally selecting dance pop singer Demy to carry the Greek flag. Then there was a national final with one of the three entries leaked beforehand. Also, the selection format switched from 100% public vote to a 70-30(?) Jury/Public split. Ultimately, “This is Love” (the leaked entry) prevailed. Sure, why not? Let’s take a listen:

Despite all the shenanigans up to this point, this is an okay selection for Greece. I like that Demy is already an established performer who didn’t come out of a reality talent competition. For her, this seems more like a considered career decision rather than her big break or a comeback, which is a somewhat unique position for any Eurovision entrant. I think that will put her on more solid footing than some of her competitors.

As for the song… it’s fine. It’s textbook European dance pop. If you were to ask me in a couple years when this song competed, I’ll be able to give you a ballpark guess ranging anywhere from 2006 to the day before you asked me the question. This happens to be a year where a dance track is going to stand out from the rest of the field, so “This is Love” has that going for it.

Is Greece going to win with this song? No. Is Demy going to get Greece back to the Grand Final? Probably, especially if there’s a strong stage performance accompanying the track.

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